JAGUAR AND LAND ROVER DEPLOY GLOBAL FLEET TO SUPPORT EMERGENCY RESPONSE PARTNERS

  1. Jaguar and Land Rover thank all those around the world involved in the fight against coronavirus
  2. More than 160 vehicles now deployed globally to support emergency response organisations. Watch film here
  3. 57 vehicles including 27 New Defenders from the press fleet put into service with the British Red Cross to deliver medicine and food to vulnerable people including the elderly across the UK
  4. A further 65 vehicles are supporting the Red Cross Societies in Australia, Spain, South Africa and France with more vehicles expected to be deployed in the UK and other countries very soon
  5. Land Rover has worked with the International Federation of Red Cross and Red Crescent Societies IFRC for over 65 years, funding disaster-preparedness and emergency-response projects around the world
  6. Jaguar and Land Rover also supporting UK Local Resilience Forums by loaning vehicles to the National Health Service and emergency services response teams fighting coronavirus
  7. Protective equipment is being donated to the NHS including wraparound safety glasses to hospitals across the country to protect health service staff
  8. Working closely with the UK government offering our support and expertise in these unprecedented times to combat the impact of coronavirus



Monday 30 March, Whitley, UK – Jaguar and Land Rover have deployed more than 160 vehicles globally to support emergency response organisations during the coronavirus crisis.

A total of 57 vehicles including 27 New Defenders have been issued to the British Red Cross to deliver medicine and food vulnerable people across the UK who now need additional support due to social distancing rules.

Jaguar and Land Rover teams in Spain, France, South Africa and Australia have loaned vehicles to their Red Cross societies and more markets are offering help to their local teams.

This service is being provided with fleets of vehicles now available due to the postponement of launch events.

Jaguar Land Rover is working closely with the UK government and has offered its research and engineering expertise, as well as digital engineering and design, printing of 3D models and prototypes, machine learning, artificial intelligence and data science support.

Protective equipment is being donated to the NHS including wraparound safety glasses to the Royal Bolton Hospital, St James’s Hospital in Leeds and Birmingham Children’s Hospital.

Finbar McFall, Jaguar Land Rover Customer Experience Director, said: “The health and safety of our employees, customers and their families remains our priority.  Jaguar and Land Rover will do everything we can to support people in need around the world. Our partnership with the Red Cross goes back 65 years and we will work hand in hand with them to do all we can during this global health emergency. We will also provide help to those closer to home in our local communities. We can all play a part in helping the vulnerable during this global pandemic.”

Simon Lewis, Head of Crisis Response, British Red Cross said: “This unprecedented global health emergency requires us all to pull together. As part of the British Red Cross response to coronavirus, we’re delving deep into the heart of communities across the UK to help strengthen support for the most vulnerable people through delivering essential food parcels and medicines to those unable to get out. 

We have been overwhelmed by the kindness shown across the country, not only by our increasing number of volunteers, but also our longstanding partners. Thanks to Land Rover’s generous support, our Emergency Response teams in the UK will be to reach even more people living in isolated communities than we could alone.”

Land Rover and the International Federation of Red Cross and Red Crescent Societies (IFRC) have worked together for over 65 years, helping communities prepare and respond to emergencies with disaster-preparedness projects around the world – vital at times like this.

Through its partnership with the British Red Cross, Land Rover has also helped fund emergency relief efforts through the Disaster Relief Alliance, which supports community resilience programmes in the UK and around the world, providing financial assistance immediately when disaster hits – including coronavirus. British Red Cross has already given £200,000 to support Asian countries severely affected by the pandemic.



Editors’ notes

Land Rover and the International Federation of the Red Cross and Red Crescent Societies
Together, Land Rover and the International Federation of the Red Cross and Red Crescent Societies (IFRC) are committed to providing vulnerable communities with access to knowledge and support, no matter who and where they are.
Globally, the Land Rover and IFRC partnership supports disaster preparedness and response projects across the world, with a current focus on Australia, India, Italy, Mexico, the UK and USA.
In the UK, Land Rover and the British Red Cross deliver intensive training to create a community of expert emergency response specialists, ready to be deployed when a disaster strikes. Internationally, projects support vulnerable communities – from urban areas to some of the most remote locations.

THE LAST OVERLAND: REMAKING HISTORY THROUGH A 10,000 MILE ROAD EXPEDITION FROM SINGAPORE TO LONDON

THE LAST OVERLAND: REMAKING HISTORY THROUGH A 10,000 MILE ROAD EXPEDITION FROM SINGAPORE TO LONDON

Between 1955 and 1956, a team of six young men embarked on The Oxford & Cambridge Far Eastern Expedition (The First Overland), and made history by being the first to successfully drive the 10,000 miles from London to Singapore. Now, 64 years later, a member from that first expedition, Tim Slessor (age 87) joined by award-winning film-maker, Alex Bescoby (age 31), will take the original 1955 ‘Oxford Land Rover Series I on a road journey to retrace that first overland expedition.
Read more
NEW LAND ROVER DEFENDER REACHES 1.2 MILLION KILOMETRE TEST AND DEVELOPMENT MILESTONE

NEW LAND ROVER DEFENDER REACHES 1.2 MILLION KILOMETRE TEST AND DEVELOPMENT MILESTONE

A Defender prototype wearing a unique camouflage will experience life at the Borana Conservancy as part of Land Rover’s 15-year partnership with Tusk Trust. The prototype will tow heavy loads, wade through rivers and carry supplies across unforgiving terrain in a series of real-world trials at the 14,000-hectare reserve.
Read more
70 YEARS YOUNG

70 YEARS YOUNG

On a beach in Anglesey, UK, 70 years ago, Maurice Wilks drew a sketch in the sand. This sketch would become the inspiration for the first Land Rover. The Series I became an icon, as did Wilks. Possessing a truly restless spirit, Wilks’ goal was to build something that could tackle any terrain, weather condition or challenge. That is exactly what he did.
Read more